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Shopping for a Mattress?

Fundamentally, you are looking for a comfort level that allows you to fall asleep easy and wake up refreshed and without any body aches. You get this if your mattress:

  • Has the right support level for your body curves
  • Minimizes your tossing and turning while you sleep – manifested by you not waking up during the night
  • Protects your undisturbed sleep when/if your partner tosses, turns, gets up from the bed, or… jumps on it J

So, get an idea of what you would like to spend on a new mattress, shop several stores to try a variety of styles and comfort choices. When you have an idea of what is comfortable to you, compare mattress construction, e.g. top fibers, foams, innerspring design and foundation quality. Also, keep in mind what services retailers offer, e.g. free frames, free set-up and removal of old bedding, or free same day delivery. Add all those benefits to your selection of a very comfortable mattress, and you’re likely to feel great about your purchase.

According to the Consumer Reports’ National Research Center (Jan. 2009 issue):

  • If your mattress is more than 8 years old, consider buying a new one. And, once you start shopping, ‘lie down on the job’.
  • Test the mattress in the store before buying it. In fact, lie on it for at least 10 minutes – this almost guarantees that you will be happy with the purchase.

Serta – the brand of choice

Next time you stay in the hotel, just look ‘under the covers’… Serta’s Perfect Sleeper® mattresses are the most popular mattress brand among top hotels in the world. Serta proudly supplies:

  • Westin Hotels
  • Hilton Hotels
  • Marriot Hotels
  • Wyndham Hotels
  • Mirage Resorts
  • Bellagio
  • MGM Grand Hotels
  • Bally’s
  • Harrah’s
  • Circus-Circus
  • Hampton Inns
  • Embassy Suits
  • Choice Hotels International

Serta Mattress Collections

(Best) Perfect Day® or Vera Wang Latex models – for those who place a premium not only on the quality of their sleep, but on the quality of their lives. Every feature has been crafted using the most advanced technologies. Your every night will lead to a day filled with more energy and vitality.

(Better) Perfect Sleeper® – the ultimate combination of comfort and value for a relaxing and energizing night’s sleep for your body and mind.

(Better/Best) Vera Wang by Serta® – has been designed to provide maximum comfort and support for ‘active’ lifestyle, with the attention to detail that is the trademark of every Vera Wang collection.

(Good) Sertapedic® – designed to offer the quality and comfort you expect from the Serta brand at the exceptional value.

(Good) America’s Mattress® – has partnered with Serta to create the America’s Mattress line of mattresses. This line delivers quality mattresses at prices that anyone can afford.

Anatomy of a Innerspring Mattress

Every ‘Sleep Set’ (i.e. mattress and box spring) has several basic levels or layers:

Comfort Level — The feeling you get when you first lie down on a mattress comes from the foams and fibers used in the upholstery layers above the innerspring.

In Serta® mattresses, these special fibers and responsive, body-conforming foams are designed to ease pressure points along the body. This reduces tossing and turning, and gives you a better night’s sleep.

Innerspring Level — The innerspring provides the support characteristics of the mattress, and Serta makes its innersprings from double-tempered steel coils. The “Coil Count”– or number of coils in a mattress- varies from manufacturer to manufacturer. Of course, it also depends on size of the mattress. (In other words, twin mattresses will have fewer coils, while queens and kings will have more.)

For comparison, actual coil count is generally based on a queen-size mattress. The coil count and wire thickness (or gauge) will determine how much support the innerspring offers, and its ability to evenly distribute weight.

When you compare Serta’s coil count and wire gauge with competitive brands, you’ll notice several significant differences. Serta’s unique innerspring consists of rows of wire coils that run from head to toe along the life of the body. Because the coil rows run head-to-toe, they respond to each sleeper individually and help reduce partner movement.

Foundation Level (box spring) — The foundation is the “base” of the sleep set and works in unison with the mattress to provide proper support and durability. The foundation is designed to complement the performance of the mattress. Purchasing just the mattress or foundation alone reduces the overall durability of the set.

Serta Latex Mattress Layers

Base layer is all Latex, no innerspring. All other layers consist of various types of latex, foam and fibers. Thickness of Quilt and Topper varies by model, providing each with a distinct comfort feel.


Ultra Plush Box Top

Plush Euro Pillowtop

Ultra Plush




2 ¼”

2 ¼”



1 ½”


5 ¼”

4 ¼”

2 ¾”



Base / Core

6” – 8″

6” – 8″

6” – 8″

6” – 8″

6” – 8″


Topper Examples

Serta Mattress Sizes

Twin: 36 1/2″ W x 73″ L

Extra Long Twin: 36 1/2″ W x 78″ L

Full/Double: 51 1/2″ W x 73″ L

Queen: 58 1/2″ W x 78″ L

King: 74 1/2″ W x 78″ L (Eastern King)

California King: 70 1/2″ W x 82″ L

Serta Exclusive Features:


Organic Cotton Cover enhanced with Aloe Vera (VW)

Serta Exclusive! Organic cotton fabric is naturally soft, environmentally sound and allergen-free allowing you to sleep comfortable throughout the night. This fabric is treated with Aloe Vera, which is known to have a significant effect on energy levels. The treatment of the fabric creates a smooth silky finish with hydrating qualities that help stimulate a feeling of wellbeing and rejuvenation.

FireBlocker™ (PS, PD, SP, VW)

Serta Exclusive! A layer comprised of a blend of natural and synthetic fibers that slows the spread of open flames into a mattress, so you and your family can sleep safer. All Serta mattresses contain FireBlocker™, our exclusive open-flame retardant system.



BeyondComfort™ (VW)

Serta Exclusive! ½” Temperature Latex in the quilt layer (known as ‘Cellsion Latex’). Absorbs and releases heat as needed.


Advanced Comfort Quilt™ (PS, PD)

Serta Exclusive! This unique quilt layer is designed to cushion every part of the body while improving circulation at the shoulders, arms and hips. Advanced Comfort Quilt™ works to reduce tossing and turning for a more comfortable, restful night’s sleep.


Comfort Foams and Fibers (SP)

Serta Exclusive! Three extra-soft foams and fibers provide superior comfort at the sleep surface, so you sleep more soundly in enhanced cushioning.


Comfort Cushions / Padding Layers…

KoolComfort™ (PD) or Talalay Latex Cushions (VW)

Serta Exclusive! This luxurious 2 ½” layer of Serta exclusive memory foam that provides superior support and pressure relief. Hundreds of cushions of this foam work together to cradle you in comfort while dynamically drawing heat away from your body for a cooler, more comfortable night’s sleep. It works because of the unique open-cell structure of this foam that allows it to breathe up to 95% more than other foams. It also keeps its durability throughout the life of the mattress, unlike competitive foam mattresses that loose their resilience with time. Ultra-Fresh anti-microbial protection is engineered into this foam for a health night’s sleep.


Serta Latex (PD)

Serta Exclusive! Our breathable Latex foam is naturally anti-microbial and allergen-free, so you can sleep healthier. The advanced construction of this foam allows air to flow easily through, so it will maintain its resilience while providing superior pressure relief to help reduce tossing and turning.


Memory Foam (PS)

Serta Exclusive! Our Luxurious Memory Foam will cradle your body in comfort as it relieves pressure points. The result is less tossing and turning for a peaceful, undisturbed sleep.


Base / Core…

Free Flex™ Innerspring (PD)

Serta Exclusive! This is the most advanced innerspring system available today. It is engineered so that zones of single and double rows of coil mirror the body’s shape. This comforts you by allowing proper spinal alignment you need throughout the night. Plus, it is so durable that a trailer truck can roll over it and the springs bounce right back.


Continuous Support™ Innerspring (PS)

Serta Exclusive! Rows of continuous coil run head-to-toe (rather than side-to-side), providing support along the entire length of the body. This design works to maintain natural spinal alignment throughout the night.


Verticoil Premier™ Innerspring (SP)

Serta Exclusive! This is the patent-pending coil design that provides 35% increased surface coverage compared to other value priced innerspring systems. This results in an increased ability to react and conform to the individual contours of your body.


Foam Encasement (PS, PD, SP)

Serta Exclusive! Only Serta offers the edge support of this advanced and encasement design. This durable design provides lasting strength while extending the sleeping surface and eliminating edge ‘roll-off’.


Box Spring…

StablBase™ Double or Triple Beam Foundation (PS, PD, SP)

Serta Exclusive! This unique foundation provides consistent support across the bottom of the mattress and lasting durability to the entire sleep set. The advanced construction isolates the impact of one sleep partner’s movements on the other, so you can sleep undisturbed.


What is…


By definition, latex is a milky white liquid composed of rubber particles suspended in water. This material is whipped with air to form foam, which is heated to produce foam rubber, or latex. There are two types – NR i.e. natural rubber, and SBR (styrene butadiene rubber) i.e. man made latex. All latex is either a blend of the two or 100% natural latex.

Latex is inherently natural, breathable, hypoallergenic, anti-microbial and dust-mite resistant. Because it breathes to remove body moisture, it keeps you warmer in the winter, and cooler in the summer.

Talalay Latex

The Talalay method produces the finest latex available. Unlike some competing methods, Talalay products contain no fillers or extenders. Talalay latex eliminates pinches and pains that interrupt a good night’s sleep. It reduces high-pressure areas that shut off capillary blood flow and cause a person to toss and turn. Latex mattresses alleviate pressure to bring oxygen and nutrients to muscles to provide a deeper, more restful and rejuvenating sleep.

Talalay Latex Example

Visco-elastic Foam (Memory Foam)

Visco-elastic is sometimes just called “visco” and is synonymous with memory foam. Tempur-Pedic™ was the first company to use visco-elastic foam in mattresses. Many companies have copied the material and use the generic name for it. This foam is an open-cell foam that responds to the weight and heat of your body and relieves pressure. It comes in many thicknesses, densities, and different levels of softness and firmness.

ILD (Indentation Load Deflection) – the measure of foam firmness

ILD is a measurement of foam firmness. Firmness is independent of foam density, although it is often thought that higher-density foams are firmer. ILD specification relates to comfort. It is a measurement of the surface feel of the foam. ILD is measured by indenting (compressing) a foam sample to 25 percent of its original height. The amount of force (in pounds) required to indent the foam is its 25 percent ILD measurement. The more force required, the firmer the foam. Flexible foam ILD measurements range from 10 pounds (super-soft) to about 80 pounds (very firm).